1 min readfrom Data Science

Clustering furniture business custumors

I have clients from a funiture/decoration selling business. with about the quarter online custumers. I have to do unsupervised clustering. do you have recommendations? how select my variables, how to handle categorical ones? Apparently I can t put only few variables in the k-means, so how to eliminate variables? Should I do a PCA?

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Tagged with

#business intelligence tools
#rows.com
#financial modeling with spreadsheets
#clustering
#unsupervised clustering
#furniture business
#online customers
#variables
#k-means
#customer segmentation
#categorical data
#furniture decoration
#PCA
#eliminate variables
#feature selection
#data handling
#data science
#data preprocessing
#business analysis
#data analysis